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Frequently asked questions

  • Q.  How are vegetables grown at Gen V?
    A. 

    We grow all our vegetables in greenhouses year-round with two agricultural methods that use a lot less water than field grown crops: hydroponic growing and greenhouse organic growing. These methods let us be green while we grow our greens!


    Learn more about the main characteristics of these two growing methods here.

  • Q.  How do greenhouse vegetables stack up to those grown in fields?
    A. 

    Very well! Greenhouse vegetables have the exact same freshness, crunchy texture and level of nutrients as their field-grown cousins. Where greenhouse veggies have the flavour edge is their maturity at harvest and their proximity to the table. In other words, it's not so much how a vegetable is grown, but how far it has to travel before you eat it that can make all the difference. So look for local producers like us!

  • Q.  Should I wash your produce before eating?
    A. 

    That's entirely up to you!

    Here’s a little more info to help you decide: all our peppers and cucumbers are organic, all our lettuce varieties are hydroponic, and we don’t systematically use pesticides. Also, our vegetables are grown in greenhouses, which are closed, controlled environments. That means much fewer contaminants than with produce grown outside. Lastly, we never ‘prewash’ because the process requires three rinses with chlorinated water, and we don’t want to do that to our veggies. So there you have it! The choice to wash (or not) is yours.

  • Q.  What is B Corp certification?
    A. 

    B Corp (or B Corporation) certification is an international recognition awarded to companies meeting high standards of social and environmental performance, accountability and transparency. It is awarded by the non-profit organization B Lab. B Corp-certified companies strive to combine profitability with a positive impact on society and the planet.

  • Q.  Why is it important for us to obtain B Corp certification?
    A. 

    B Corp certification positions our company as a committed, reliable and inspiring player for employees, consumers and partners, while actively participating in the creation of a sustainable economy. It is important to Gen V that all our strategic decisions take into account governance, the environment and social aspects.

    To find out more about certification and why we consider it essential, click here